What you measure, you get more of. If you measure numerical growth, you could continue to increase but still miss the impact your organization is hoping to realize.
Nonprofits can miss out on mission impact when they measure what they do instead of what difference their work makes. Nonprofits need to find out which programs or initiatives are making a difference and which ones aren’t.
Nonprofits typically track activities like the numbers around how many people were fed, how many clinic visits occurred, and how many attended a conference. But that is just activities. What really matters is what is the lasting impact as a result of that work. How are people changed, different, and more resilient?
Donors want to see that their investments are actually making a difference, so if a nonprofit can’t demonstrate the impact of their work, they might not be able to attract new donors and supporters.
Nonprofits will miss out on opportunities to improve their programs and services if they don’t measure impact.
Measuring impact is essential for nonprofits to ensure that they’re achieving the mission they have set out to accomplish. It helps them understand what’s working, attract new supporters, identify opportunities for improvement, and build credibility. Nonprofits should make it a priority to measure their impact in a meaningful and effective way.
At Elevate, we understand the challenges that nonprofits face when measuring impact. That’s why we offer expert guidance to help nonprofits set up outcomes measurement projects that effectively capture their impact and demonstrate the value of their work. Our experienced team works closely with nonprofits to define impact, develop measurable indicators, use evidence-based approaches, monitor progress, and communicate impact effectively. By partnering with Elevate, nonprofit leaders can ensure their efforts make a positive difference and build trust with their stakeholders.
Contact us today to learn how we can help your nonprofit measure its impact and achieve its mission.